Originally from Mexico, settled in Montreal. Fluent in English and French.
I have an atypical background in industrial design, entrepreneurship, and sustainable development. I grew up across 14 cities in 5 countries, with an astrophysicist father and an artist mother.
These experiences fostered my innate curiosity and desire to understand science, artistic expression, and the nuances of human behaviour across various cultures and environments.
I’m driven by how humans interact with products and technology, the collective challenges we encounter, and the opportunities that human-centered design brings towards positive change.
Besides design, I’m a devoted father discovering life’s journey with my two daughters and my wife. I play competitive soccer, and work in my own commitment of personal development.
Experience
Team Nutrition (Montreal)
Product Designer 2023-2024
Project: Dossiers SaaS B2B Onboarding
CoCréa Studio (Montreal)
Co-founder & Product Designer - 2017-2023
Clients: Autosar, City of Montreal, Plank Design, Gsoft, Frenchly.
Ariel Rojo Design Studio (Mexico City)
Industrial Designer - 2008-2012
Clients: Steelcase, Microsoft, Bain & Company, Kikkerland, HP, MoMa Store, Starbucks.
DEMAKERSVAN Dutch Design House (Rotterdam)
Industrial designer - 2010
Project: Virtue of Blue Chandelier. Exhibited at Blain Southern London.
Presently part of the collection of Corning Museum of Glass, NYC.
Entrepreneurship
Founder & Product Designer 2016-Present - Instagram
Education
Concordia University (Montreal)
UX Certificate, Winter 2023-2024
University of Montreal
Specialized Graduate Diploma (D.E.S.S.), Sustainable Development (Design option) 2016
Art Center College of Design (Pasadena)
Product Design, Fall 2007
University of Monterrey (Mexico)
Bachelor of Science, Industrial Design. 2007
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